INTERVIEW - AUGUST 2020 - Designer Estelle Bach for MARIE-CLAIRE magazine.
- When was Beauty Sun created?
- “Beautysun was created in April 2019, just a year ago at the end of my bachelor's degree at 22 years old and I manage my brand alone for the moment and with the aim of hiring by 2021"
- With what wishes?
- “Create my own line of swimwear, strong, independent and make it last over time.
Show that you can be an independent young woman who launches into entrepreneurship. »
- What do you propose ?
- “I offer trendy swimsuits for women, chic & modern, of high quality and in small quantities to create a feeling of rarity and ensure not to overproduce in order to comply with an ecological approach. »
- What are your flagship products?
- “The CASSIS bikini in lilac-colored smocked fabric, a big trend for this 2020 season, was a hit: it is lined and adjustable at the waist and at the top. Our second best-seller is the high-waisted LUNA with silver sequins, a comfortable lunar swimsuit suitable for generous busts. »
- What styles emerge from your products?
- “It’s a mix of timeless and trendy, mixing inspirations from the South and the Parisian spirit in addition, chic but fatal swimsuits. They are symbols of elegance, strength and independence. Through my brand I address all women today who seek to assert themselves and appreciate themselves as they are. »
- How do you find inspiration for designers?
- “I draw my ideas from women, especially those of our generation: those who take responsibility regardless of their age, size or color. I draw inspiration from my travels, my dreams, from Paris where I studied and from the South of France where I grew up. »
- What characterizes your swimsuits?
- “The French beach wear spirit with sophisticated touches. They are pleasant to wear, I want you to never want to take them off. You can separate the swimsuits, regardless of the size and color, I often do IGTV on Instagram to show the most beautiful mix & match of our swimsuits. »
- What is your delivery scope? And your deadlines?
- “Delivery worldwide: within 72 hours for France, 7 working days for the rest of the world. »
- What services do you offer?
- “I support and help my clients in their search for the perfect swimsuit. I really enjoy helping them find the swimsuit suited to their body shape that will accompany them during their vacation. I also offer free home deliveries within my area. »
- What are your projects ?
- “Use new materials in order to have even more durable jerseys over time. I plan to produce swimsuits with recycled fabrics, I would really like to be part of an eco-responsible approach. For me the ecology component is very important, I cannot see myself developing Beautysun without following this main line. »
